According to the article "Hype", advertisements are the most popular of the mental pollutants. The rate of marketing message displayed on the TV commercial every hours, and people could see the advertisements every where while they waited the buses, billboards, and stadiums. The advertisements attracted to the people because they wanted to sell the products as much as they could. People could see and hear the advertisements as they went to the shopping or the bank. There was no way to run out of the advertisements in our lives at the moments.
When I read " Hype", I agreed with the author "Kalle Lasn" because I believed that what the author said "Hype" to the people and why she chose it. Whenever we watched the drama, the advertisements always showed 15 minutes on the TV. That was interrupted to the people to watch the TV; on the other hand, the commercial was influenced to the kids because they liked to watch the new advertisements that attracted to them. Therefore, our people can see the advertisements that we go anywhere,as the commercial advertisements were the most powerful in the marketing today.
The author said that "Every day and estimated 12 billion display ads, 3 million radio commercials, and more than 200,000 TV commercials are dumped into North America's collective unconscious. These days the advertisements are overwhelming to the people because commercial companies are improving their products and introduced to the people using the advertisements. For example, they produced the new products, but the people did not know about how they are good and how much effective on their products. First of all, the commercials advertising let the people know their products are good to use and cheaper than the other products. Especially, North America could not control the commercial,and the rate of increasing advertisements were spreading all over the world. Whenever we are watching TV or listening to the radio, the the advertising announced their products are good to the people. Every time I saw the new products and advertisements everywhere I went; however, I did not remember many advertisements. That was why the marketing company tried to reach their products to the people,as most people could see their product message or logo whenever they recognized and remembered them.
"Your kids watch Pepsi and Snickers ads in the classroom." expressed the author. For instance, the kids liked to watch the advertisements most of the time because they liked them that they could not forget and wanted to buy them. Therefore, the company tried to reach the kids to see their products easily in the classroom and also set up the interactive screens so that we could see the advertisements while we were shopping in the supermarket. My niece and nephew always wanted to buy the things after they saw the advertisements,but my sister was disappointed the advertisements because that was affected to her budget. She could not buy whenever they showed up a new advertisements and afford them. Moreover, the advertisements are spoiled the people, for some are not good for the health. However, we could not run away from the product message and could hear like the kid singing "the Oscar Meyer wiener song."
In conclusion, a company executive use the most powerful micro marketing and spread the advertisements all over the world. We can see commercial advertising whenever we go and sick of many advertisements. Obviously, we cannot run not to see the advertisements,and they play the significant roles in our lives.
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